
For product marketing
A launch video for every release
Turn release notes into launch videos, teasers and customer films in your brand, without the agency queue
Coming soonTeaserTrusted by great companies

Michelle Dizon
Head of Scale Success & Customer Education
“I spent years building training that was beautiful and nobody took it. Saltfish met the customer where they were, in the product, when they needed it.”
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Clara Andén
Commercial Director
“We went from one team trying it out to 50 people across three departments in a matter of weeks. Nobody had to be convinced, they saw it and wanted in.”
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Tilden Hellyer
Growth Product Manager
“Saltfish is amazing at drawing attention to something. This was a great way to really have a low cognitive entry point.”
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Dorian Simon
Head of Customer Success
“Our customers are enterprise engineering teams. They expect a polished experience. Embedding interactive demos in our knowledge base lets us deliver that at a scale a team our size normally couldn't.”
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Klaus-M. Schremser
Co-founder & CRO
“We have users across the world in dozens of languages. Saltfish lets us onboard all of them with localized video, without recording a single extra take.”
Read case studyLuuk De Jonge
Head of Product
“It's not just that more users are completing onboarding. It's that they're actually understanding the product better, and getting to value faster.”
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What product marketing teams make with Saltfish
From one release note to every video the launch needs
Made fromRelease note
Smart Approvals is liveBecomesWidescreen and square
Widescreen
Square
Runs on
Made fromRelease note
BecomesWidescreen and square
Widescreen
Square
Runs on
Feature launch videos
Show what the new feature does for your customer, not only where the button is
Made fromRelease note
Smart Approvals is liveBecomesWidescreen and square
Smart ApprovalsWidescreen
Smart ApprovalsSquare
Runs on
YouTubeLinkedInYour websiteMade fromRelease note
Smart Approvals is liveBecomesWidescreen and square
Smart ApprovalsWidescreen
Smart ApprovalsSquare
Runs on
YouTubeLinkedInYour websiteTeasers and product animations
Short teasers before the launch and loops of your product in motion for the website
Made fromScreen recording
RecordingBecomesVertical and square
Coming soonVertical
Square
Runs on
LinkedInYour websiteLanding pagesMade fromScreen recording
RecordingBecomesVertical and square
Coming soonVertical
Square
Runs on
LinkedInYour websiteLanding pagesCase study films
A customer film from your written case study or from footage our team films on site
Made fromOn-site shoot
RECBecomesWidescreen and vertical
Their storyWidescreen
In their wordsVertical
Runs on
Your websiteYouTubeDeal roomsMade fromOn-site shoot
RECBecomesWidescreen and vertical
Their storyWidescreen
In their wordsVertical
Runs on
Your websiteYouTubeDeal rooms
What changes for your launches
Today
Each launch video waits in the agency or design queue
With Saltfish
Your team turns the release note into a video the same day
Today
Only the big launches ever get a video
With Saltfish
Every release, big or small, gets a video of its own
Today
A UI change makes last quarter's videos look out of date
With Saltfish
Record the new screen and get the video back in your brand
Launch videos teams made with Saltfish
Each video next to the page or recording it was made from
Support article
Agent skills
Integrate your agents with IcePanel using skills.

Frequently asked questions
Anything else, write to [email protected]
Yes, start from a screen recording or a page on your site, and Saltfish builds the video around your real screens
Saltfish writes a storyboard in a few minutes, you change it in plain words, and then it makes the video for you to download
Record the new flow or paste the updated release note, and Saltfish makes a new version in the same look
Yes, with on-site video shoots our team films your team or your customers on site, ready to use in any video
Like your brand: each video uses your colours, fonts, logo, voice and music, and on Growth our team trains a motion profile on your brand book, website and best videos
Help users adopt every feature
Interactive demos and Video Bubble run on the Saltfish demo platform, with their own plans
Your first video is on us
Give us your website and we will make a video in your brand from your own content
Or try Saltfish for free, or book a demo




